Atvinnuvega- og nýsköpunarráðuneytið

Pass it on

Recently, the public sector joined forces with Icelandic industries in an effort to protect and produce jobs and increase the making of capital goods. Together they put a project out to tender, assessing applicants with regard to strategy, conceptual work, design and overall message. Brandenburg received 99.8 points out of 100.

Our objective was to remind consumers and businesses that we each serve a purpose, keeping the wheels of the economy turning. Every purchasing decision we make can cause a chain reaction, eventually reaching back to us. With this in mind, we wanted to motivate Icelanders to choose Icelandic industries, Icelandic retailers, Icelandic producers and Icelandic innovation. And then pass it on.

Awards and acknowledgements
Awards and acknowledgements
Our role
  • Concept
  • Design
  • Art direction
  • Copywriting
  • Counseling
Hagkeðjan

Útlit átaksins er bundið í ramma sem við köllum hagkeðjuna. Við getum hreyft þennan ramma til að auka eftirtekt á stafrænum miðlum.

Keðjan er tákn um fjölbreytileika íslensks atvinnulífs og iðnaðar — og um leið þeirrar hringrásar sem við þjónum öll í hagkerfinu.

»Láttu það ganga!«
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More info

Berglind Arnardóttir
Account manager

Do you have a good ear for music? See what we did for Moustache March in 2018.

Gróska, Bjargargata 1
102 Reykjavík
Iceland

(+354) 419 9900
b@brandenburg.is
kt. 490112 1540

Auglýsingastofa ársins 2016 2017 2018

Framúrskarnadi fyrirtæki 2018 2019

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Gróska, Bjargargata 1
102 Reykjavík
Iceland

(+354) 419 9900
b@brandenburg.is
kt. 490112 1540